STATEMENTS BY THE OVERALL WINNERS OF NBEA 2024
Pussalla Meat Producers Pvt Ltd – Overall Gold Award Winner
Pussalla Meat Producers Pvt Ltd achieved a remarkable feat at the 18th National Business Excellence Awards in 2023, securing the Overall Gold Award. This recognition highlights the company’s outstanding contributions to the Sri Lankan economy. Originating with a humble start of 50 broiler chicks in 1988, Pussalla revolutionized the industry through groundbreaking total vertical integration, featuring 136 Meat Outlets, including 21 operational sites an innovation that has set a new trend and established benchmarks.
Pussalla partnering with Aviagen, the global leader in broiler breeding, has positioned itself to be the pivotal South Asian hub for broiler breeder chicks and fostering self-sufficiency within the Sri Lankan poultry industry. The company’s focus on innovative products and forwardthinking strategies has not only set industry benchmarks but also navigated challenges, showcasing financial growth, employee care, and the commitment to social and environmental responsibility. This success reflects forward-thinking strategies and a commitment to long-term vision, solidifying Pussalla’s position as a trailblazer in the industry’s growth. The National Business Excellence Award recognizes the dedication of the Pussalla team in delivering significant value to the nation.
Samson Rubber Industries (Pvt) Ltd (DSI Tyres) – Overall Silver Award Winner
The National Chamber of Commerce of Sri Lanka, one of the most prominent chambers in the nation, acknowledged Samson Rubber Industries (Pvt) Ltd (DSI Tyres) for its achievements in their esteemed "National Business Excellence Awards 2024" ceremony. Receiving four awards—Overall Winner -Silver Award, Extra Large Category –runner up, Export sector – runner up and Excellence in Global market reach – runner up was a delight for DSI Tyres. Founded in 1983 DSI Tyres has come a long way expanding its product range and has now
enjoys the Market leadership in all of its products in the domestic market. The company had been thriving to win the export market in our journey and today we are proud to be an exporter catering to over 50 countries across five continents. DSI Tyres manufactures pneumatic tyres and tubes for use on Bicycles, motor cycles, three wheelers and lawn and garden equipment.
Additionally, tubes are made for trucks and buses. Despite a number of obstacles, the company was able to reach these noteworthy milestones via teamwork, innovation and high-quality products and services. We want to express our profound appreciation to the National Chamber of Commerce and its upcoming Award competition for their exceptional commitment to the country by honoring and
motivating the business community to reach their next milestones.
LAUGFS Corporation (Rubber) Limited – Overall Bronze Award Winner
LAUGFS Corporation (Rubber) Limited emerged as the ‘Winner in the Large Category’ and secured the title of ‘Winner for Excellence in Business and Financial Results – Large Category’. Additionally, the company earned the ‘Bronze Award – Overall’ and was recognised as the Runner-Up in the Export Sector for the third consecutive year, as well as received a Merit Award for Global Market Reach. The recent awards night was organised by the National Chamber of Commerce of Sri Lanka (NCCSL) and honoured Sri Lankan brands for their outstanding business performance and contributions to the country’s economic progress.
LAUGFS Rubber specialises in the production of industrial tyres, serving customers in over 45 countries worldwide. With subsidiaries in the United States (LAUGFS USA LLC) and Europe (LAUGFS Europe B.V), the company has established a robust international presence. LAUGFS Rubber’s state-of-the-art manufacturing facility stands as a beacon of innovation and sustainability. The facility adheres to international best practices, generating 40% of its energy needs through solar panels and utilising high-quality rubber compounds and Total Quality Management (TQM) processes to produce REACH- compliant solid tyres. The company’s commitment to quality and environmentally sound manufacturing practices are further evidenced by its ISO 9001:2015, ISO 50001:2018, and ISO 14001:2015 certifications.
At LAUGFS Corporation (Rubber) Limited, our vision extends beyond production. We aim to redefine the industry through innovative practices, unparalleled product quality, and a commitment to environmental stewardship. Every day, we strive for excellence, driving growth and innovation in our pursuit of a greener, more sustainable future.